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Fastback is a sports marketing agency specializing in motorsport, active in MotoGP, Superbike and new disciplines such as MotoE, FormulaE and E-Xplorer.


The Fastback team is responsible for researching and activating sponsorships, building relationships within the paddock to enable companies to bring new business to life.

Extensive industry knowledge enables us to find the best solution based on the client's needs. Thanks to the channels opened with the main teams of the various leagues, we are able to customize the offer to achieve the required objectives. Whether it is increased visibility, investor research, corporate rewards, experience or activation of business synergies Fastback assists its partners every step of the way.

fabio barchitta

Our presence and recognizability in major motorsport contexts is guaranteed by the experience of Founder and CEO, Fabio Barchitta. Fabio has always been part of the motorsport world, first as a rider in the premier class and later as a manager within large companies such as Honda Racing Corporation, Aprilia Racing, Suter Racing Technology.

Personal relationships woven over decades of engagement on the race fields allow for quick and effective dynamics in building and finalizing collaborative relationships.


Being a sponsor in a sports discipline offers a wide range of opportunities and benefits. Increasing one's brand awareness, brand reputation, and brand positioning, reaching new markets and a wider audience, having a place to meet with referrers from other companies, or having unique experiences for employees, customers, suppliers, and collaborators. Our role is to provide all the support needed to identify the right dynamic for each of these requests and maximize the return on investment.






Enjoy a summer break filled with adrenaline and passion at the MotoGP VIP Village™.

Reserve your place at the center of the action.

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The realities with which we have collaborated

MIE Racing logo

We collaborate with all teams and pilots in

We are able to procure connections with the top teams currently racing in MotoGP, Moto2, Moto3, MotoE, and Superbike. We can also explore opportunities across the motorsport landscape from Formula 1 to endurance racing to U.S. championships. The client can choose a specific manufacturer or team to partner with, or we can be the ones to identify the best exposure based on budget type and objectives.

Fastback is the Official Sponsorship Agency of the MIE Racing Team.

In 2023, we are once again supporting Midori Moriwaki and her team in their Superbike and Supersport 600 World Championship adventure.

Go to the dedicated section to learn more and to become a partner.

Petronas MIE Racing 2023

the latest posts

2023 ABB Formula E

Formula E: the sponsors of the series

Formula E is, along with MotoE, Extreme-E and E-Xplorer, the vanguard of a possible new way of motorsport by exploiting alternative technologies. The emission-free advantage allows vehicles engaged in these series to explore new possibilities. If.
ROKiT BMW Motorrad WorldSBK Team

The livery of the ROKiT BMW Motorrad WorldSBK Team

In the Superbike World Championship scene, it is Team BMW that has presented the biggest news at the sponsor level. Indeed, the Munich-based manufacturer has signed a title sponsorship agreement with Rokit. BMW has been relying on Shaun Muir for a number of years now....
AEG Olympia Sauber Mercedes C9

"Talking" sponsorships: Sauber, Mercedes and AEG.

Placing one's logo and/or name on a vehicle represents the minimum level of sponsorship. Showing one's support for a sports business in exchange for the visibility offered by participating in an event. In some cases, however, creatives, graphic designers and...
Tourism sponsorship in racing

Tourism and territorial promotion in motorsport - part 2

In the previous article we began by listing all the cases in which there are examples of tourism-territorial sponsorships. In this second part we continue by going into more similar situations. Moto Abruzzo and Trentino do not...
Mooney VR46 Racing Team

Team Mooney VR46's livery

Team VR46 is one of the up-and-comers on the motorcycling scene. Being headed by a charismatic and popular figure like Valentino Rossi has contributed in no small part to its rise and to making it easier to find investors. The two Ducati Desmosedici GP...
OnlyFans sponsorship in racing

Onlyfans and Motorsport

The world of racing has certainly drawn great lymph from the landing on social networks. The possibility of reaching an extremely large audience and especially without the burden and filter of intermediaries represents a not inconsiderable boost within the...
Bonovo Action Bmw Racing Team 2022

Team Bonovo Action Bmw Racing's livery.

Team Bonovo Action BMW Racing is a satellite team of BMW in the World Superbike Championship. This German team is also very active in sidecars and in the IDM - Internationale Deutsche Motorradmeisterschaft, the German National Championship. Its top riders...
Ligier JS P4 Art Car by Nairone Defives

Art and motors: 50 years of Ligier

The art-motorsport union has been alive since the dawn of motoring. Without mentioning the outbursts of futurism and currents that saw technological development as an inscribable expression in the field of expression, the vehicle itself has often become an active surface...
Honda RC212V Valencia GP 2008

The special Repsol livery at Valencia 2008

In recent days Repsol and Honda announced the renewal of their historic partnership for one more season. The Iberian oil company's sponsorship has spawned one of the most iconic color schemes in the motorcycle scene and beyond and is to date...
Mario Cantoni Fiala - Flymeto - MotoGP Misano race

Interview with Mario Cantoni Fiala of Flymeto

At the San Marino and Rimini Riviera Grand Prix, we managed to have a chat with Mario Cantoni Fiala, Flymeto's MotoGP and Superbike project manager. Fastback collaborates with this brand in creating new business opportunities and...

some companies that have trusted us

estrella galicia

Rudy Project

Rudy Project manufactures and sells the best products for sports. Sports sunglasses and helmets for biking, outdoor, running, water sports, golf, shooting... The well-established collaboration with Fastback is based on the dissemination of the Rudy Project brand in the MotoGP arena, through sponsorship of teams and riders, as well as proposals for special editions for companies.

personal time

Personal Time is a company that has been in the business of selecting, manufacturing and importing promotional items and apparel for 30 years. In addition to clothing, Personal Time is an importer of Airstreams, which are customized and modified to become stars of both small events and the most challenging Tours. Fastback and Personal Time have reached a business agreement to develop contacts, stemming mainly, but not only, from the MotoGP environment.

mie racing honda team

In 2019, MIE Racing participated in a joint project with Honda and Althea Racing, entering the FIM WorldSBK Championship with an HRC factory-supported team, the Moriwaki Althea Honda Team, and fielding experienced British rider Leon Camier and Japanese rider Ryuichi Kiyonari.

 MIE Racing founder and Team Principal Midori Moriwaki managed the project. While challenging, the 2019 season allowed MIE Racing and Honda to gain important experience ahead of the 2020 season.


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