who are we?
Fastback is the first and only team of professionals in existence that deals with sports marketing in the world of motorbike racing alone. Unlike other companies in the sector, Fastback is focused exclusively with the MotoGP. We are not interested in other sports: we only breathe and live motorcycling. Our total focus has allowed us to become the most experienced and respected company in the industry. Fastback is present at all the events events. We are the only ones able to guarantee a constant dialogue between your company and the stakeholders of the circuit such as riders, team managers, Dorna, Irta and many others. The experience experience of Fastback, which has been active in the MotoGP since 1990, guarantees you the ability to offer a complete service package like no other.
WHAT IS FASTBACK SPORT MARKETING?
We have met the needs of hundreds of clients over the years, with whom we have developed the best strategies to evolve their businesses. Here are some testimonials from customers who have worked with Fastback, some of whom are still in the motorbike world.
STRATEGIA, ATTUAZIONE, RISULTATI:
IL NOSTRO SCOPO È QUELLO DI FAR CRESCERE IL TUO BUSINESS,OTTENENDO IL MASSIMO DEL RENDIMENTO DAL MONDO DELLA MOTOGP!
Finding the best sponsorship opportunity for each company
Unlike our competitors, we do not provide 'standard packages' to all our customers in an undifferentiated way; we look for the best solution for each one to achieve the set objectives.
To create a unique experience for your company and its customers, to be part of a small group of entrepreneurs who have their own "private area", the solution is Hospitality, where you can "pamper" your partners and create important business opportunities.
Constant support for the company and all employees present
Thanks to the countless knowledge developed within the paddocks, we provide constant coaching to introduce clients to interesting figures for their business within MotoGP.
Reception - partner and/or customer service
We welcome our clients and partners, we take care of the provision and management of passes, we provide personal assistance to all participants, these are some of the services we can offer.
Preparation and supply of gadgets
To be able to create something special to distribute to the millions of spectators who fill the circuits every year, you need someone to take care of the planning, design, sourcing, logistics and distribution: we can offer customers this service too.
WHO IS BEHIND FASTBACK SPORT MARKETING?
My name is Fabio Barchitta and I am a former motorbike racer. I competed for years in the queen class, the 500, but I had to abandon my racing career due to a serious accident. I stayed in the world championship as a manager for top-level companies like Honda and Aprilia. Then, thanks to the experience I had accumulated over time, I decided to found Fastback so that I could provide any company that wanted to enter the spectacular world of motorcycling with help in terms of promotion, communication, sponsorship, and to pass on my experience to grow their business.
I decided to develop my activity only in the MotoGP as it is the world I know best and to which I have dedicated my whole life.
Over the years I have cultivated countless acquaintances who have become fundamental, from the top management of Dorna and Irta, to all those entrepreneurs who populate the paddock every weekend looking for opportunities for their companies.
Since founding Fastback, I have developed numerous promotion and communication strategies for various brands and companies to increase their visibility and profits.