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Motogp 2023 liveries
The 2023 MotoGP season has officially kicked off. All teams have officially presented bikes, riders and staff for the championship and are now busy on the track. Thus, we had a chance to see and analyze all the new features compared...
Formula E: the sponsors of the series
Formula E is, along with MotoE, Extreme-E and E-Xplorer, the vanguard of a possible new way of motorsport by exploiting alternative technologies. The emission-free advantage allows vehicles engaged in these series to explore new possibilities. If.
The livery of the ROKiT BMW Motorrad WorldSBK Team
In the Superbike World Championship scene, it is Team BMW that has presented the biggest news at the sponsor level. Indeed, the Munich-based manufacturer has signed a title sponsorship agreement with Rokit. BMW has been relying on Shaun Muir for a number of years now....
"Talking" sponsorships: Sauber, Mercedes and AEG.
Placing one's logo and/or name on a vehicle represents the minimum level of sponsorship. Showing one's support for a sports business in exchange for the visibility offered by participating in an event. In some cases, however, creatives, graphic designers and...
Tourism and territorial promotion in motorsport - part 2
In the previous article we began by listing all the cases in which there are examples of tourism-territorial sponsorships. In this second part we continue by going into more similar situations. Moto Abruzzo and Trentino do not...
Team Mooney VR46's livery
Team VR46 is one of the up-and-comers on the motorcycling scene. Being headed by a charismatic and popular figure like Valentino Rossi has contributed in no small part to its rise and to making it easier to find investors. The two Ducati Desmosedici GP...
Onlyfans and Motorsport
The world of racing has certainly drawn great lymph from the landing on social networks. The possibility of reaching an extremely large audience and especially without the burden and filter of intermediaries represents a not inconsiderable boost within the...
Team Bonovo Action Bmw Racing's livery.
Team Bonovo Action BMW Racing is a satellite team of BMW in the World Superbike Championship. This German team is also very active in sidecars and in the IDM - Internationale Deutsche Motorradmeisterschaft, the German National Championship. Its top riders...
Art and motors: 50 years of Ligier
The art-motorsport union has been alive since the dawn of motoring. Without mentioning the outbursts of futurism and currents that saw technological development as an inscribable expression in the field of expression, the vehicle itself has often become an active surface...
The special Repsol livery at Valencia 2008
In recent days Repsol and Honda announced the renewal of their historic partnership for one more season. The Iberian oil company's sponsorship has spawned one of the most iconic color schemes in the motorcycle scene and beyond and is to date...