MARKETING IN MOTO GP

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television coverage

More than 207 countries connected by media at each race; more than 428 million private homes (with their viewers) reached during the course of the season. These are just some of the numbers of media coverage of the MotoGP spectacle.

  • 207 countries receive Live signal during races

  • +31,525 TV broadcasting hours

  • 428 Million homes reached

  • 60 broadcasters including Sky (Italy) Movistar TV (Spain) Eurosport (Germany and France) Fox Sports (Australia, USA, Asia) to name a few.

    AUDIENCE IN TV
    E IN PISTA

    The media exposure produced by the four MotoGP categories is second to none, both in terms of spectators on the track (around 3 million viewers during a season) and in terms of the media (5 million viewers on TV in Italy for the Mugello race alone).

    • 70% Men - 30% Women (TV)
    • 65% of viewers are under 35 years old (Total)
    • 2.8 Million spectators (Track)
    • 80% Men - 20% Women (Track)

     

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